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Amundi
sustainable values in vidéo

An investment fund for sustainable development.

To follow the changing mentalities that are taking place in our societies, Amundi is launching a 'Sustainable Value' investment fund for those who wish to take part today in the solutions of tomorrow.

A peaceful rhythm that echoes the product.

Sweet Punk made a quieter video than normal, to translate the notions of sustainability and sustained growth. Unlike the usual videos of financial funds in motion design, no figures have been put forward, which brings quietness to the final rendering.

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A realization focused on emotions.

With a warm treat and a DA inspired by the 'craft' style, the video is more contemplative to reach another type of target. In that case, raw information’ is set aside to leave place for living, natural paintings, with shadows and lights that are giving free rein to the imagination, turned towards the future.