Sweet Punk signs Kleenex and Abeille Assurances



Sweet Punk, Ekstend Group's creative agency, announces the addition of two prestigious new names to its client portfolio: Kleenex and Abeille Assurances. This expansion testifies to the growing confidence of leading brands in the agency's strategic and creative support.

Kleenex celebrates 100 years with Sweet Punk

For a century, Kleenex has been a loyal brand, sharing the everyday moments as well as the most intense of our lives.

Since its creation in 1924, the century-old brand has evolved to meet the changing needs of its consumers, while continuing to provide comfort and protection, anytime, anywhere.

The famous handkerchief brand chose Sweet Punk for its anniversary campaign to proudly celebrate its entry into the club of centenary brands.

Sweet Punk’s campaign will draw on the timeless and eternal character of this iconic brand.


Abeille assurances, France’s leading savings company, selects Sweet Punk for marketing campaign


Abeille Assurances, an Aéma Groupe brand with 4,300 employees, 1,000 general insurance agents and 170 years of experience, has chosen Sweet Punk for its strategic marketing expertise. The agency will be responsible for developing an effective launch strategy and supporting the brand in its deployment.

“These iconic brands share our passion for innovation and creative excellence. We look forward to collaborating with them to exceed expectations and inspire consumers through unique experiences.” Stéphane Pointin, Associate Director at Sweet Punk.

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