Connected and chocolate wishes.
- Event and innovation
Situation & challenge
Increase the user experience through a sensory experience.
To translate its values, the agency decided to create a visual, sound, but also taste, olfactory and tactile experience with the ambition of immersing the user in its lush chic universe.
A personalized mystery operation
All users received a box of chocolate with a mysterious personalized card with a code. By tasting passion or crunchy, the user takes his marks in the universe of the agency to discover a unique and directly addressed message.
Accessible at your fingertips
This greeting card becomes the key to an offline and online experience for a total and unique immersion. It opens the door to a chic and lush universe that translates the agency’s values.